Project: Branding & Website Design
Year: 2024
Duration: 60 Days
Headline Story: New Freight Brokerage VIIVA Launches with Bold Brand and High-Performance Web Presence
Project Snapshot
As a new player in the freight brokerage industry, VIIVA needed more than just a logo — they needed a brand that could instill instant trust and a website that could convert both shippers and carriers from day one. Orior Media delivered a full-stack brand identity and digital platform designed to make VIIVA stand out in a competitive logistics landscape.
The Challenge
Launching in a crowded market with no prior brand equity, VIIVA had to establish credibility quickly. The brand needed to communicate professionalism, speed, and reliability — while catering to two different audiences with very different needs.
Our Solution
We created a complete visual identity centered around movement, clarity, and modernity. The website was built with fast loading speeds, mobile-first performance, and intuitive paths for both carriers and shippers. Strategic messaging and powerful calls-to-action guided visitors through a seamless journey, helping VIIVA position itself as a trusted logistics partner from day one.
The Outcome
VIIVA launched with a polished brand, a sleek website, and a digital infrastructure ready to scale. The project gave them the confidence and presence to approach clients immediately — not as a startup, but as a serious contender in freight logistics.“We knew what we wanted to be. Orior Media gave us the look, the voice, and the platform to go out and become it.”
VIIVA Founding Team