For Tipteh, a leader in automation with over 25 years of experience, we redesigned their outdated and underperforming website—enhancing speed, modernizing the design, and significantly improving the overall user experience and conversion rates.
Problem Statement:
Despite Tipteh’s strong reputation in the automation industry, their website failed to reflect their credibility. The site was slow to load, which led to a high bounce rate and frustrated visitors. The outdated design and poor user flow made it difficult for users to navigate or trust the brand, ultimately contributing to low conversion rates. Without a clear digital strategy or structure, Tipteh risked losing leads to more modern and user-friendly competitors.
Solution and Implementation:
We began by optimizing the site’s performance—compressing large images and videos, streamlining code, and implementing a content delivery network (CDN) to ensure fast loading times globally.
To boost conversion rates, we restructured the navigation for clarity, added prominent call-to-action buttons, and made the entire site mobile responsive to accommodate all users. The design was completely overhauled to reflect a clean, modern aesthetic that matched Tipteh’s position as an industry leader. High-quality visuals and a sleek layout brought new life to their digital presence.
Results:
The new Tipteh website now loads significantly faster, provides a smoother user experience, and effectively guides visitors toward key actions. The refreshed design has restored trust and credibility with both new and existing customers, while improved performance has reduced bounce rates and increased lead conversions. The transformation has positioned Tipteh for long-term digital success—aligned with the innovation they bring to the automation industry.
