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JoyRide Logistics LLC

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Project overview

For JoyRide Logistics, we produced and edited impactful videos celebrating their drivers and back-office workers, highlighting their contributions and journeys in the trucking industry.

Problem Statement:

JoyRide Logistics wanted to express their appreciation for both their drivers and back-office workers through engaging video content. They aimed to showcase the vital roles these employees play in the company’s success but lacked the resources for professional filming and post-production. The challenge was to create high-quality, heartfelt videos that would resonate with their audience and effectively convey their message of gratitude.

Kings of the Highways:

We produced and edited the “Kings of the Highways” video to pay tribute to JoyRide Logistics’ drivers. This video captures the essence of life on the road, showcasing the hard work and dedication of the drivers. Through compelling visuals and storytelling, we highlighted their critical role in the trucking industry and JoyRide’s deep appreciation for their contributions. The final product is a powerful narrative that underscores the importance of drivers in keeping the logistics industry moving.

Eyes of the Road:

For the “Eyes of the Road” series, we focused on JoyRide Logistics’ back-office workers. These videos feature interviews with staff members, sharing their personal journeys within the trucking industry and their experiences at JoyRide. We handled the entire filming production and post-production process, ensuring a professional and polished result. This series provided a platform for back-office workers to be recognized for their essential contributions, enhancing their visibility and value within the company.

Project Name

JoyRide Logistics LLC

Category

Video & Branding

Year

2023 & 2024

Duration

2 months

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